CI Webinar: Chinese mindset 2-Understanding Chinese Consumers

Level: Intermediate

WHEN: Friday 5, April 2019, 13:00 -15:30

After the seminar the participants will take examination in order to get an official certificate.

PRICE: 30 EUR VAT included (digital certificate) *

*If you would prefer to have framed certificate; price is: 40 EUR VAT included

The participants will gain additional knowledge on Chinese way of thinking specialized on marketing area and understanding Chinese consumers.

The benefit of attending the CI webinars is live streaming and lecturer is available for all questions and engages interaction among the participants.

Webinar will be held in English language. 


Speaker began her career as a teacher at the Confucius Institute Ljubljana in 2012. She was responsible for teaching Chinese language and culture, for business culture in-company trainings as well as individual consultation for business community. Currently she is a teaching assistant of international business at Faculty of Economics of the University of Ljubljana. She teaches the course how to do business with China, International business, international business environment, international business and management ect. By living and working closely between Slovenia (EU) and China, she has developed strong capabilities in understanding cross-culture similarities and differences through the “lens” of language. Her main research interest lies in cross-culture studies on young-adult consumer behaviours, comparison between Eastern and Western cultures in terms of international business and the impact of language on business etc. Her paper has been published on Journal of Business of Review and Journal of Eastern European Management studies.

More information:

Confucius Institute Ljubljana

University of Ljubljana, School of Economics and Business

Kardeljeva ploščad 17
1000 Ljubljana
T: (01) 5892-748

Accreditations School of Economics and Business

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