Level: Intermediate

WHEN: The date of the webinar has been postponed to October 10th 2019, 13:00 - 15:30.

After the seminar the participants will take examination in order to get an official certificate.

PRICE: 50 EUR VAT included (digital certificate) *
*If you would prefer to have framed certificate; price is: 60 EUR (VAT included)

The participants will gain additional knowledge on marketing to Chinese consumers, specialized on digital marketing.

Topics that seminar will cover:

Chinese Retail Market in General

Chinese E-Commerce and Online Retailing Market

Chinese Social E-Commerce

Chinese New Retail

Webinar will be held in English language.

ABOUT THE SPEAKER

Speaker began her career as a teacher at the Confucius Institute Ljubljana in 2012. She was responsible for teaching Chinese language and culture, for business culture in-company trainings as well as individual consultation for business community. Currently she is a teaching assistant of international business at Faculty of Economics of the University of Ljubljana. By living and working closely between Slovenia (EU) and China, she has developed strong capabilities in understanding cross-culture similarities and differences through the “lens” of language. Her main research interest lies in cross-culture studies on young-adult consumer behaviours, comparison between Eastern and Western cultures in terms of international business and the impact of language on business etc. Her paper has been published on Journal of Business of Review and Journal of Eastern European Management studies.

 More information: ciljubljana@ef.uni-lj.si